{"id":83508,"date":"2015-09-16T12:00:37","date_gmt":"2015-09-16T03:00:37","guid":{"rendered":"http:\/\/rmc-oden.com\/blog\/?p=83508"},"modified":"2015-09-13T18:52:49","modified_gmt":"2015-09-13T09:52:49","slug":"1%e6%ac%a1%e7%9f%a5%e8%ad%98%e3%81%ae%e5%bf%9c%e7%94%a8%ef%bd%9e%e4%ba%8b%e4%be%8b%e2%85%a1%e7%b7%a8%ef%bd%9e","status":"publish","type":"post","link":"https:\/\/rmc-oden.com\/blog\/archives\/83508","title":{"rendered":"1\u6b21\u77e5\u8b58\u306e\u5fdc\u7528\uff5e\u4e8b\u4f8b\u2161\u7de8\uff5e"},"content":{"rendered":"<p>\u672c\u65e5\u306f\u3001<br \/>\n<span class=\"oden_tag_em\">1\u6b21\u77e5\u8b58\u306e\u5fdc\u7528\uff5e<span style=\"color: #ff0000;\">\u4e8b\u4f8b\u2161<\/span>\u7de8<\/span>\u3002<\/p>\n<p>\u4e8b\u4f8b\u2161\u306f<strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u4f8b<\/strong>\u3067\u3059\u3002<\/p>\n<p>\u305d\u3057\u3066\u3001<br \/>\n1\u6b21\u77e5\u8b58\u306e\u306a\u304b\u3067\u89aa\u548c\u6027\u304c\u9ad8\u3044\u306e\u306f<br \/>\n<strong>\u300c\u4f01\u696d\u7d4c\u55b6\u7406\u8ad6\u300d<\/strong>\u3002<\/p>\n<p>\u3053\u3053\u3067\u3001<br \/>\n\u300c\u4f01\u696d\u7d4c\u55b6\u7406\u8ad6\u300d\u306e\u4e3b\u306a\u8ef8\u306f\u3001<\/p>\n<p>\u4e0b\u8a183\u3064\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><span class=\"oden_tag_em\">\uff11.\u7d4c\u55b6\u6226\u7565\u8ad6<\/span><\/p>\n<p><span class=\"oden_tag_em\">\uff12\uff0e\u7d44\u7e54\u8ad6<\/span><\/p>\n<p><span class=\"oden_tag_em\">\uff13.\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8ad6<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>\u3046\u3061\u3001<br \/>\n\u300c\uff12\uff0e\u7d44\u7e54\u8ad6\u300d\u306f\u3001<br \/>\n\u3069\u3061\u3089\u304b\u3068\u3044\u3046\u3068\u300c\u4e8b\u4f8b\u2160\u300d\u5bc4\u308a\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u3088\u3063\u3066\u3001<\/p>\n<p><span class=\"oden_tag_em\">\u300c\uff11\uff0e\u7d4c\u55b6\u6226\u7565\u8ad6\u300d<br \/>\n\u300c\uff13\uff0e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8ad6\u300d<\/span>\u3092\u30d9\u30fc\u30b9\u306b<br \/>\n\u4e8b\u4f8b\u2161\u3092\u307f\u308b\u3068\u3001<\/p>\n<p>\u4e8b\u4f8b\u306b\u3088\u3063\u3066\u30b9\u30c8\u30fc\u30ea\u30fc\u306f\u9055\u3063\u3066\u3082\u3001<\/p>\n<p><span style=\"color: #ff0000;\">\u300c\u554f\u308f\u308c\u308b\u3053\u3068\u300d<\/span><\/p>\n<p><span style=\"color: #ff0000;\">\u300c\u7b54\u3048\u308b\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u300d<\/span>\u306b\u306f\u3001<\/p>\n<p>\u3042\u308b\u7a0b\u5ea6\u4e00\u8cab\u6027\u304c\u3042\u308b<img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/rmc-oden.com\/blog\/wp-content\/plugins\/typepad-emoji-for-tinymce\/icons\/11\/flair.gif\" width=\"16\" height=\"16\" style=\"margin-left: 3px; margin-right: 3px; vertical-align: middle;\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\uff11j\u6b21\u3067\u554f\u308f\u308c\u308b<\/strong><br \/>\n<span style=\"color: #ff0000;\"><strong> <span class=\"oden_tag_em\">\u300c\u7d4c\u55b6\u6226\u7565\u8ad6\u300d<\/span><\/strong><\/span>\u306f\u3001<\/p>\n<p>\u4f01\u696d\u6226\u7565\u3001\u6210\u9577\u6226\u7565 \u3001\u7d4c\u55b6\u8cc7\u6e90\u6226\u7565 \u3001\u7af6\u4e89\u6226\u7565\u3001<br \/>\n\u5916\u90e8\u74b0\u5883\u5206\u6790\u30fb\u5185\u90e8\u74b0\u5883\u5206\u6790\u3001<br \/>\n\u4e8b\u696d\u9818\u57df\u3001\u7d4c\u55b6\u8cc7\u6e90\u3001<br \/>\n\u696d\u754c\u306e\u7af6\u4e89\u69cb\u9020\u3001\u7af6\u4e89\u56de\u907f\u306e\u6226\u7565\u3001<br \/>\n\u7af6\u4e89\u512a\u4f4d\u306e\u6226\u7565\u3001\u7af6\u4e89\u5730\u4f4d\u5225\u6226\u7565\u30fb\u30fb\u30fb<\/p>\n<p><span style=\"color: #999999;\">(\u203b\u4ee5\u4e0a\u3059\u3079\u3066\u8a3a\u65ad\u58eb\u8a66\u9a13\u52df\u96c6\u8981\u9805\u3088\u308a\uff09<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>\u5e73\u305f\u304f\u8a00\u3046\u3068\u3001<\/p>\n<p><span class=\"oden_tag_em\">\u300c\uff13\uff23\u5206\u6790\u300d<\/span><\/p>\n<p><strong>\u30fb\uff23\uff55\uff53\uff54\uff4f\uff4d\uff45\uff52\u3000\uff08\u9867\u5ba2\uff09<\/strong><\/p>\n<p><strong>\u30fb\uff23\uff4f\uff4d\uff50\uff45\uff54\uff49\uff54\uff4f\uff52\u3000\uff08\u7af6\u5408\uff09<\/strong><\/p>\n<p><strong>\u30fb\uff23\uff4f\uff4d\uff50\uff41\uff4e\uff59\u3000\uff08\u81ea\u793e\uff09<\/strong><\/p>\n<p>\u3092\u3057\u3066\u3001<\/p>\n<p><strong>\u300c\u7af6\u4e89\u512a\u4f4d\u306e\u6226\u7565\u300d<\/strong>\uff08\u203b\u5dee\u5225\u5316or\u96c6\u4e2d\uff09<\/p>\n<p>\u3092\u3068\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u524d\u63d0\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u3064\u307e\u308a\u3001<\/p>\n<p><strong>\u30fb\u81ea\u793e\u306e\u8cc7\u6e90\uff08\u30d2\u30c8\u30e2\u30ce\u60c5\u5831\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\uff09\u3092\u751f\u304b\u3057\u3066<\/strong><\/p>\n<p><strong>\u30fb\u7af6\u5408\u3068\u5dee\u5225\u5316\u3057\u3066\u512a\u4f4d\u6027\u3092\u9ad8\u3081\u3064\u3064\u3001<\/strong><\/p>\n<p><strong>\u30fb\u9867\u5ba2\u7372\u5f97\uff08\u65b0\u898f\uff09\u3001\u95a2\u4fc2\u6027\u7dad\u6301\u5f37\u5316\uff08\u65e2\u5b58\uff09\u3092\u56f3\u3063\u3066<\/strong><\/p>\n<p>\u6210\u9577\u3001\u5b58\u7d9a\u3092\u56f3\u3063\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u4e00\u65b9\u3001<\/p>\n<p><span class=\"oden_tag_em\" style=\"color: #ff0000;\">\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8ad6\u300d<\/span>\u306f\u3001<\/p>\n<p>\u6a19\u7684\u5e02\u5834\u306e\u8a2d\u5b9a\u3068\u63a5\u8fd1\u3001<br \/>\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30df\u30c3\u30af\u30b9\u3001<br \/>\n\u5e02\u5834\u8abf\u67fb\u3001\u6d88\u8cbb\u8005\u884c\u52d5\u30fb\u30fb\u30fb<\/p>\n<p>&nbsp;<\/p>\n<p>\u30d9\u30fc\u30b9\u3068\u306a\u308b\u306e\u306f\u3001<br \/>\n<strong>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e4P\u30014C\u3002<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong><span class=\"oden_tag_kw\">\uff1c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\uff14\uff30\uff1e<\/span><\/strong><br \/>\nProduct(\u88fd\u54c1)<br \/>\nPrice(\u4fa1\u683c)<br \/>\nPromotion(\u8ca9\u58f2\u4fc3\u9032)<br \/>\nPlace(\u8ca9\u58f2\u30eb\u30fc\u30c8)<\/p>\n<p>&nbsp;<\/p>\n<p><strong><span class=\"oden_tag_kw\">\uff1c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\uff14\uff23\uff1e<\/span><\/strong><br \/>\nCustomer Value(\u9867\u5ba2\u4fa1\u5024)<br \/>\nCost to the Customer(\u9867\u5ba2\u8ca0\u62c5)<br \/>\nConvenience(\u5165\u624b\u5bb9\u6613\u6027)<br \/>\nCommunication(\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3)<\/p>\n<p>&nbsp;<\/p>\n<p>\u4f8b\u3048\u3070\u3001<\/p>\n<p><strong>Product(\u88fd\u54c1)<\/strong><br \/>\n\u2192\u88fd\u54c1\u306e\u9ad8\u4ed8\u52a0\u4fa1\u5024\u5316etc<\/p>\n<p><strong>Price(\u4fa1\u683c)<\/strong><br \/>\n\u2192\u9ad8\u4ed8\u52a0\u4fa1\u5024\u306a\u88fd\u54c1\u306b\u3088\u308a\u9ad8\u4fa1\u683c\u3067\u8ca9\u58f2\u3059\u308b\u3001<br \/>\n\u5ba2\u5358\u4fa1\u3092\u9ad8\u3081\u308betc<\/p>\n<p><strong>Promotion(\u8ca9\u58f2\u4fc3\u9032)<\/strong><br \/>\n\u2192\u53e3\u30b3\u30df\u3084DM\u3001POP\u7b49etc<\/p>\n<p><strong>Customer Value(\u9867\u5ba2\u4fa1\u5024)<\/strong><br \/>\n\u2192\u9ad8\u4ed8\u52a0\u4fa1\u5024\u3001\u7d4c\u9a13\u4fa1\u5024etc<\/p>\n<p><strong>Communication(\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3)<\/strong><br \/>\n\u2192\u305d\u306e\u305f\u3081\u306e\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u3001\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u6d3b\u7528\u3001<br \/>\n\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u5411\u4e0a\u2192\u56fa\u5b9a\u5ba2\u5316etc<\/p>\n<p>&nbsp;<\/p>\n<p>1\u6b21\u8a66\u9a13\u306f<span style=\"color: #ff0000;\">\u300c\u7406\u89e3\u300d<\/span>\u3092\u554f\u308f\u308c\u3001<br \/>\n2\u6b21\u8a66\u9a13\u3067\u306f<span style=\"color: #ff0000;\">\u300c\u7406\u89e3\u306e\u5fdc\u7528\u300d<\/span>\u3092\u554f\u308f\u308c\u308b\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u30fb2\u6b21\u7684\u306a\u5fdc\u7528\u304c\u3067\u304d\u308b\u3088\u3046\u30011\u6b21\u77e5\u8b58\u3092\u7406\u89e3<\/strong><\/p>\n<p>\u3059\u308b\u3053\u3068\u3082\u5927\u5207\u3067\u3059\u304c\u3001<\/p>\n<p>&nbsp;<\/p>\n<p>\u3069\u306e\u4e8b\u4f8b\u3082\u5171\u901a\u306a\u306e\u306f<\/p>\n<p><strong>\u30fb1\u6b21\u77e5\u8b58\uff08\u5927\u524d\u63d0\uff09\u3092\u30d9\u30fc\u30b9\u306b\u3001<\/strong><\/p>\n<p>\u30fb2<strong>\u6b21\u4e8b\u4f8b\u3092\u3069\u3046\u6349\u3048\u3001<\/strong><br \/>\n<strong> \u3069\u3046\u6226\u7565\u30ec\u30d9\u30eb\uff06\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u30ec\u30d9\u30eb\u306b<\/strong><br \/>\n<strong> 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1\u6b21\u77e5\u8b58\u306e\u5fdc\u7528\uff5e\u4e8b\u4f8b\u2161\u7de8\u3002 \u4e8b\u4f8b\u2161\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u4e8b\u4f8b\u3067\u3059\u3002 \u305d\u3057\u3066\u3001 1\u6b21\u77e5\u8b58\u306e\u306a\u304b\u3067\u89aa\u548c\u6027\u304c\u9ad8\u3044\u306e\u306f \u300c\u4f01\u696d\u7d4c\u55b6\u7406\u8ad6\u300d\u3002 \u3053\u3053\u3067\u3001 \u300c\u4f01\u696d\u7d4c\u55b6\u7406\u8ad6\u300d\u306e\u4e3b\u306a\u8ef8\u306f\u3001 \u4e0b\u8a183\u3064\u3002 &nbsp; \uff11.\u7d4c\u55b6\u6226\u7565\u8ad6 \uff12 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